Tuesday, June 22, 2010

Chocolate Mayonnaise Cake & A Picnic Game Update

UPDATE: July 1, 2010. The Picnic Game Round-Up has been posted. Oh goodness, bring your appetites!

Happy Birthday!

Yep, it is indeed my birthday today and I'm throwing caution to the wind. (if you were my age, you'd probably do the same:) It just so happens that today is also Chocolate Eclair Day, Paul Frees birth date (his was the original voice of the Pillsbury Doughboy and many many memorable voices.) You can read all about "The Man of a Thousand Voices" here. Legend has it that the doughnut was also "invented" on this day in 1847. Key word, legend:) I guess this little disc of trivia shouldn't come as too much of a surprise, it seems, according to the USPTO kids website that June 22nd is also a milestone day for Rolaids. In 1954, the trademark for Rolaids was registered. Hmmm...

However, delicious as all those factoids may sound, with the exception of the Rolaid thing, another happening is attributed to this day. It has to do with something dear to my heart (in more ways than one, you'll see:) and since it is my birthday and I can do whatever I want, I'm going to share it with you today. I'm even going to give it a pretend name...

It's Mayonnaise Day!

Not officially, of course but pretty darn close. You see, Richard Hellmann, yes, as in Hellmann's Mayonnaise, was born today in 1876. This Mayonnaise Sandwich muncher was born on the same day as the namesake of her favorite all time condiment, good ol' mayo!!! (when I was much younger, before I learned the Cholesterol word, I had a mayonnaise sandwich nearly every day of my school year) No peanut butter and jelly for me in those days. Nope, Mayonnaisse sandwiches on good old Wonder Bread. To think...

First, I would like to share two vintage Hellmann's die-cut recipe books that I have in my cookbook collection. Aren't they just the coolest things, EVER! (with the exception of mayonnaise of course:)

As you can imagine, both these recipe books are very fragile. If I had to guess, I think the Cooking Timetable booklet was probably produced before the one with the calendar. I say this because it offers a dollop of history about the History of Mayonnaise and the man himself and "his" mayo. (although, rumor has it, his wife really whipped up the recipe:)

Mayonnaise Dressing has been known for centuries, its origin being thought to date back to 1300 A.D. when a sauce prepared from egg-yolks and oil was first made in Bayonne, France. Ever since that time, mayonnaise has been considered a great delicacy, and one which required great skill and art and patience to prepare successfully in the home, but it was not until 1913 that Richard Hellmann's first made mayonnaise on a commercial scale in one of the most modern daylight factories in the world.

That's pretty much it for info from the book. I've scanned the rest of the page if you would like to read it. While I was at it, I also scanned a recipe for Topsy Turvey Salad and Country Club Salad from the Hellmann's 1925 calendar booklet. (click to enlarge)

That Amazing Ingredient Mayonnaise!

Lucky you, lol...It just so happens that I also have a more modern version of a Hellmann's Mayonnaise cookbook titled That Amazing Ingredient Mayonnaise! published in 1979. (hey that's modern to this birthday girl:)

It too offers a dab of info:

...Mayonnaise, as we know it, originated in 1912 when Richard Hellmann began selling it in his New York delicatessen. Mr. Hellmann's mayonnaise was consistently more reliable and convenient than the complicated homemade variety. With this newfound availability, consumers had the opportunity to use and enjoy mayonnaise more frequently and in more ways than ever before...

So what did this mayonnaise loving girl bake for her birthday this year? Why a Chocolate Mayonnaise Cake, naturally. (yes, I am still a girl to my mind's eye:) And, how did it fair at the hands of this non-baker? It faired pretty darn good if you ask me! Look see...

How was my Chocolate Mayonnaise Cake "suppose" to look? Here's the picture from the book and the recipe.

Since the recipe didn't offer a frosting, I decided I would just sprinkle a bit of powdered sugar on it to dress it up a bit. The cake was so glossy when it came out of the oven I was kind of hoping it would "sparkle" through the sprinkling. You really can't see it in the picture but it sure does shine. I also whipped up a bit of frosting and spread it around the sides and the middle. Now don't get all excited, I had a stash of pre-mixed frosting in the pantry. So, I didn't make it myself. I just whipped it with the beaters and added a teaspoon at a time of hot water to loosen it up a bit. That stuff is even too sweet for me. The hot water tones it down a bit without compromising what little flavor it thinks it has. I almost used warmed cherry juice but decided against it as I didn't want to ruin it. I bet Kahlua would worked too:) Want to see another version of this cake all prettied up? Check out what Juliana @ Simple Recipes did. Her cake looks gorgeous!

June 23rd

National Pecan Sandy Day

*St. John's Eve Dinner a la Brazil

There also seems to be a debate as to the true day to celebrate National Peaches & Cream Day. This birthday girl will wait patiently for peaches to be in season here in PA to be celebrating. As for you, you could have celebrated on the 21st or the 23rd like Rochelle's Vintage Recipes. That reminds me, I have so many people to personally invite to the picnic yet, I better get a move on. If I haven't made it over to your blog yet with an invitation, please don't feel slighted...I'll try to make it ASAP! If you know of anyone who may want to join us, be sure and invite them. When the first letters are posted, the word will spread. I know it did last year, like wildfire. Now we don't want any fires at our picnic now do we? So, get the word out soon:)

June 24th

National Pralines Day

Thanks for celebrating my birthday with me. Enjoy and "see" you Friday for National Strawberry Parfait Day!!!

1. Mr. Peanut, the Doughboy and other appetizing characters at the Inventors Museum


  1. Happy birthday Louise! So we share the same star sign. Enjoy your chocolate cake!

  2. Happy Birthday, Louise! May it be a tasty one! It should be with your Chocolate Mayonnaise Cake which looks wonderful! I remember making this once, and it was light and moist. As to the Picnic Game, is L available?

  3. Happy Birthday, Louise. Love your Mayonnaise tidbits, especially the Chocolate Cake. I'd like to post something about your blog and the cake recipe.. and your cake... on DyingforChocolate. Maybe we'll have a Nat'l Mayonnaise Day after all..???

    And, never fear. Tomorrow I'll post a Chocolate Pecan Sandie recipe.

  4. Thank you Petra! I almost did an astrological post today. I'm on the cusp of Gemini and Cancer. How about you? You haven't picked your letter for the picnic yet, Petra. I do hope you will be joining us...

    Yes indeed, T.W. another year. As is the case with some wines, I just keep getting better, lol...I'm so glad you're coming to the picnic, the letter L is yours!!!

    Thank you Janet. What a present that would be National Mayonnaise Day. I can't wait to see your post. Go for it!!!

  5. Happy Birthday..nice sounding cake!

  6. Happy Birthday Louise! Hope you have a wonderful day eating lots of delicious mayonnaise cake! And just so I get this right - I don't post until all the letters ahead of me have posted?

  7. Happy Birthday. Great informational post. Love the chocolate mayo cake. Looks wonderful.

    Be well

  8. My grandmother had a mayonnaise cake recipe. It made me laugh because the directions were "Mix. Bake until done." Now you know why my directions are as basic as they are! Happy Birthday from another who still thinks of herself as a "girl"!

  9. Thanks, buffalodick.

    Oh I plan on eating at least half, Reeni:) You can post your post whenever you like as long as you leave room for letters A-H and you're willing to go back to that post and update the other letter links as they "arrive." It seemed to work last year and the final list with all the links, I'll post on July 1st for National Barbecue Month!!!

    It is a wonderful birthday cake, Lazaro. I'm so glad you enjoyed your visit.

    For some reason, Marjie your grandmother's mayonnaise cake recipe doesn't surprise me. You turn out some amazing dishes, retro in their own right!!!" Now I do know for sure why:) BTW, whenever your post is ready, just send me the info and pic and I'll pass the link to the other "guests."

  10. I'm not sure if I completely understood the rules of the game but I would try my best - is there still K left?

  11. I'm not sure I understand them either Petra and I made them up!!! Not to worry, if you lose your way, I will gladly guide you. The letter K is all yours:)

  12. Happy Birthday Louise...I only tried brownies with mayonnaise...will have to try this one out...it sure looks moist and yummie :-)
    Again, Happy Birthday!

  13. Thanks, Juliana It's been a wonderful day!!! So funny you mentioned the brownies. I did consider making them rather than the cake. I bet they're GOOD! I hope you share when you do try the cake. I didn't frost it but I have a feeling I should have. (Marion can never get enough chocolate:)

  14. Happy, Happy Birthday, Louise! A Mayonnaise cake, who'da thunk it? I have to say, though, that it looks wonderful. I know you had a great day!

  15. Louise, thinking about the picnic game I forgot to answer your question: I'm born in the first week of july.

  16. Happy Belated Birthday! Many many more. Im going to try to send a link today for the picnic game. How about M for mustard?

  17. I had a wonderful birthday, Kate. You'll be happy to know, Marion and I had two slices each (one for tonight's dessert) and gave the rest of the cake to our wonderful neighbors.

    Petra. So coooool.... I can't wait to see your birthday cake!!!

    Thank you so much for your birthday wishes glamah. I'm delighted you're gonna play the Picnic Game with us. The letter M is all yours. Ooooo, mustard...

  18. Well hope you had a lovely birthday. Funny - I live on the West Coast and that's Best Foods over here. Same darn thing though. g

  19. Happy Late Birthday lovely lady! How fun! I love chocolate mayo cake. I was wondering...I have been lucky enough to get the letter B which I was going to do some Barbecue Baked Beans, but my camera is acting up. If I am not able to do a picture should I give my letter up? I hope to have it fixed by this weekend.

  20. I meant to mention the relationship with Hellmann's and Best Food, gMarie It plum got away from me:) Thanks for reminding me:)

    The cake was oh so good, Kasha out of fear that I may devour the entire cake, I gave the rest away:) Barbecued Baked Beans sounds absolutely wonderful! Don't you worry about your camera acting up. Just send along the link whenever you do your post and I'll make a note that the picture will be along later. If for some reason, your camera continues to misbehave, we'll think of something to compensate for the pic:)

  21. happy birthday louise - hope that you have/had a wonderful day - I have been tardy about the picnic game as I find it a bit hard to think through which letter but was wondering if you had N still free - if so let me know and I will be happy to bring something starting with N

  22. I did have a GREAT day, Johanna thanks.

    I'm delighted you're going to be able to "play," the letter N is all yours. "see" you there!!!

  23. Great - will be packing my hamper soon with a very predictable N - didn't have time this morn to say how much I love chocolate mayonnaise cake - have only made it once but loved the idea and it tasted great too - am sure it would be welcome at our picnic :-)

  24. Hello Louise,

    Happy (belated) Birthday!

    I'm sorry to say it, but I think I may have bitten off more than I can chew this week. (I admit, I thought June 27 was further away than it actually is.) I don't think I can make the deadline for the Picnic Game, so I should liberate the letter S.

    Should I get the chance to bake a strawberry tart next week, however, I'll be sure in my post to point prospective picnickers your way!

  25. Sounds great Louise! Thanks. Ummm you didn't give the rest of the cake to me? I will go check my porch....

  26. Happy belated Birthday! I love homemade mayonnaise, but I have never made mayonnaise chocolate cake...



  27. Hi adele
    I totally understand and I'm so sorry you won't be able to "play." If I extended the deadline to June 29th would it make it any easier for you? A Strawberry Tart would certainly make a wonderful picnic addition. Just let me know. In the mean time, I'll leave the letter S as yours until I hear from you:)

    Next time Kasha I'll save some for you:)

    Thank you Rosa I would love to try Chocolate Mayonnaise Cake with home made mayo. The flavoring possibilities are seductive:)

  28. Hello Louise,

    Better to be safe than sorry, I think. The only thing worse than missing a deadline is missing an extended deadline.

    If only I didn't have this pesky bar exam to study for. It's eating into my baking time!

    - Adele

  29. We'll miss your Strawberry Tart, Adele but we understand. I can just imagine what you'll be "pounding" out in the midst of studying. It's your therapy:)

    Perhaps, you'll make the round-up. It sure looks like it's going to be a great selection. And, there's always next year for the Picnic Game. In the mean time, I will liberate the letter S. Good Luck with your studying...Thanks for trying...

  30. Happy Birthday! Have a great big sandwich with lots of mayo and a piece of that cake for me!

  31. Happy belated birthday! The cake looks so good. I pulled out an old Hellmanns chocolate cake recipe card last week but I haven't made it yet. The game sounds fun, is the letter J still available?

  32. I sure will duckie but, I'd much rather have that Brisket Taco of yours.

    Thanks Rochelle. The cake was good. You really should give it a try. Next time, I'm going to give the brownies a whirl.

    I'm so glad you're gonna play the Picnic Game. The letter J is yours!!!

  33. Happy Birthday Louise and a chocolate mayonnaise cake sounds like the perfect way to celebrate!

  34. i sure hope you had a fabulous birthday, louise! :)
    meanwhile, i tend to scrunch my nose at anything containing mayonnaise, but this particular cake is the exception--it's positively luscious!

  35. Good morning Oyster. It was a GREAT cake. I'm kinda wishing I had frozen some:)

    Thanks Grace. It's funny how that works. I'd bake it again.

  36. Congratulations on your picnic party, Louise! Everything seems went well. Btw, that mayo cake recipe sounds pretty awesome. See if I can try that out later on when I'm free. Thanks so much for sharing it. Have fun!
    Cheers, Kristy

  37. Hi Kristy! The Mayo cake is really pretty easy. I'm not much of a baker and it gave me little trouble. It sure tastes good too!!! I hope you'll be joining us at the picnic. I'll be posting the Round-Up July 1st, just in time for Picnic Month. We have lots of goodies. Plenty for everyone!!! Hope to "see" you there!!!

  38. I think the admin of this web page is really working hard in support of
    his website, since here every information is quality based

    Visit my blog: Westport CT Limo

    1. Thank you, Anon...just so yu know though, the admin for this blog is a she:)


Through this wide opened gate,
none came too early,
none returned too late.

Thanks for dropping in...Louise